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Written by americas foremost authority on marketing to gay and lesbian consumers untold millionsis the definitive guide for marketers executives advertisers employees and entrepreneurs who want to get their companies on track for this new marketplace revolution. Untold millions positioning your business for the gay and lesbian consumer revolution by grant lukenbill 1995 10 03 on amazoncom free shipping on qualifying offers untold millions positioning your business for the gay and lesbian consumer revolution by grant lukenbill 1995 10 03. Untold millions positioning your business for the gay and les bian consumer revolution by grant lukenbill new york harp er business 1995 the 100 best companies for gay men and lesbians by ed mick ens new york pocket books 1994 straight talk about gays in the workplace by liz winfeld and susan spielman new york amacom 1995 gay . Cmis lgbt consumer index is a comprehensive and demographically representative lgbt consumer study with over 30000 survey participants this report explores motivations preferences and sensitivities and tracks consumer trends in the gay and lesbian market. Americas gay 2010 buying power projected at 743 billion new analysis by witeck combs communications and packaged facts washington dc july 20 2010 the total buying power of the us lesbian gay bisexual and transgender lgbt adult population in 2010 is projected to be 743 billion according to the recently updated analysis by witeck combs communications and packaged facts